OUR | BLOG

July 5, 2015

A transmedia advertising journey…

Kudan joins the Head of Digital, Technology and Innovation at Havas Worldwide, Michael Olaye, and other industry experts to discuss the future of advertising and role […]
June 28, 2015

The future of Augmented Reality and gaming

Kudan joins Channel 4 television and entertainment marketing specialists Fire Without Smoke to discuss the future of games commissioning and the role of Augmented Reality and […]
June 1, 2015

Introducing the Kudan AR Engine

We are delighted to announce the launch of the new proprietary Kudan AR Engine for mobile apps. Having been in development for over four years – where it has been used in-house to produce a series of award-winning apps for leading brands and their agencies partners – we have finally created an SDK for the development community which you can download for FREE.
May 28, 2015

AR business apps start to get real

When Computer Weekly wanted to write an article about the application of Augmented Reality (AR) technology in business, of course we were more than happy to share our industry knowledge and expertise with them.
April 5, 2015

The future of Augmented Reality and filmmaking

Kudan joins the conversation covering a combination of filmmaking, augmented reality and the next generation of immersive experiential. This Digital Jam podcast takes a closer look […]
February 20, 2015

The battle of the realities: AR v VR

As these exciting technologies move towards centre-stage, clearing up the confusion between Augmented Reality (AR) and it close cousin Virtual Reality (VR) is becoming increasingly important.
January 19, 2015

AR used to promote the new Ford Mustang

As reported in Marketing Week, Ford is hoping to drive up interest in its latest Mustang by showcasing the car using augmented reality technology that allows users to see the model in their driveways.
January 15, 2015

AR and VR – which one will prevail?

AR and VR – what’s the difference? Here’s the full Q&A submitted for the provocative article published in The Marketer entitled AR vs VR – The battle of the realities: which one will prevail for marketing?
January 5, 2015

Industry events: AR today and tomorrow

There are many exciting use cases for Augmented Reality (AR) out there but we were asked comment specifically on the events industry for the IBTM – […]